The Importance of Sharing Your Positive Business Reviews

In this edition of our Tip of the Week series, we’ll continue our focus on online reviews. By this point, you’ve learned how important reviews can be for home improvement contractors. We’ve also gone over the importance of responding to your customer’s reviews, whether good or bad. Business reviews act as a signal to potential […]

Best Practices for Responding to Online Reviews

Best Practices for Responding to Online Reviews

Whether you love them or hate them, reviews are a significant part of your remodeling business’s online presence. Not only do they inform prospective customers about the quality of your workmanship, but they’re also often one of the first things people check about your company before ever contacting you. Put simply, online reviews are essential […]

Does Your Remodeling Company Own its Google My Business & Google Ads Accounts?

Owning your Google My Business and Google Ads

Welcome back to the third entry in our “Who Owns It?” series. So far we’ve covered domains, web hosting, and social media. This time we’re focusing on Big G’s own internet-based services, Google My Business (GMB) and Google Ads, and why owning them is crucial for home improvement business owners.  Let’s get started.  Why Google […]

Who owns your Home Improvement Company’s domain? (it should be you!)

Who Owns your Website?

Your website is the center of your company’s digital footprint.  And your website lives at a domain (www.yourcompany.com). Do you know who owns that domain? If you don’t know the answer to that question, the bad news is that it may not be you.  Keep reading to learn more. What is a domain name, anyway? […]