Who owns your social media accounts? (it should be you!)


We’re back with the second video in our “Who Owns It?” series. This time we’re talking about social media and whether or not you own it. So we ask, do you own your company’s social media profiles?

If you’re not sure, don’t worry – you’re not alone.

Over the years, we’ve learned that many business owners aren’t sure who even runs their accounts. Or, if they have access to them at all. Maybe “back in the day” this was okay, but it’s 2019 and it’s time to own what’s yours.

Social media has the power to increase your business’ awareness, website traffic, and the number of leads generated. Given the impact that social media can have on your business, it’s imperative that YOU own your company’s social media accounts.

Fortunately, we’ve written about this topic extensively in the past. So in addition to watching this video and making sure that you have access to all your business social media accounts, go check out our post on what happens when the employee who runs your accounts leaves?


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Pat graduated from the University of Missouri, where he studied Sports Management. After graduation, he worked in marketing for several years in his hometown of Chicago, before making the move to Raleigh in late 2018. A diehard sports fan, you can find him cheering on the Chicago Bears, the Chicago Cubs, and the Mizzou Tigers football team.

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