Importance of Call Centers in Digital Marketing Campaigns

Episode 2.03: Importance of Call Centers in Digital Marketing Campaigns All Episodes Why Your Marketing ROI Might Be Failing — and How a Call Center Can Fix It If you’re investing in digital marketing — PPC, social ads, sweepstakes campaigns — but not seeing the revenue you expected, the problem might not be your ads… […]
Effective Lead Generation on a Budget

Episode 2.02: Effective Lead Generation on a Budget All Episodes Budget-Friendly Lead Generation Tactics for Home Improvement Contractors For many home improvement contractors—especially those still growing to their first $5 million in revenue—marketing budgets are often tight. But that doesn’t mean you have to sacrifice the quality of your lead generation efforts. In fact, some […]
How will the new FCC rule to ‘close the lead generator loophole’ impact home improvement companies?

On December 13, 2023 the Federal Communications Commission adopted new rules that it says are aimed at protecting American consumers from unwanted robocalls and robotexts. Lead aggregators – like Modernize, Angi, Porch, HomeAdvisor, QuinStreet and dozens of others – now have 12 months to comply. Here at FatCat Strategies all we do is generate home […]