

Elementor Unveils AI Site Planner for Enhanced Website Design
The Elementor’s WordPress AI Site Planner is a new cutting-edge tool designed to optimize website design and performance.
The Elementor’s WordPress AI Site Planner is a new cutting-edge tool designed to optimize website design and performance.
Google has unveiled a new AI phone assistant that can make calls to businesses on the user’s behalf. The AI assistant can handle tasks including scheduling appointments, making reservations, or answering queries about products or services. This innovation is set to revolutionize the way consumers interact with businesses over the phone. For businesses, this technology can automate routine phone interactions, freeing up their staff for more complex tasks, increasing efficiency and improving customer service. As a result, businesses that leverage this technology early may gain a competitive edge in the market.
Google plans to migrate all reCAPTCHA services to its Cloud Platform, thereby enhancing user experience, security and efficiency for website owners and users. FatCat Strategies, understands the importance of this migration and sees it as a strategic move towards improving performance. Utilizing Google’s Cloud Platform for reCAPTCHA services, websites can expect better reliability, scalability, and protection against malicious activities, thereby improving user experience. This migration could also impact SEO rankings positively, as Google prioritizes secure websites. The shift to the Cloud Platform can enhance website operations and performance, contributing to overall user satisfaction. The migration signifies a move towards improving online security and efficiency. Businesses using this platform can strengthen their online presence and build trust with visitors. FatCat Strategies sees potential opportunities with this upgrade and is ready to help clients leverage it.
Google’s major update to Demand Generation Campaigns offers businesses a powerful tool to attract leads and drive conversions more effectively than before. The update includes improved audience targeting capabilities where marketers can reach specific audience segments using Google’s extensive data. New ad formats and placements for better audience engagement, and updated ad creative testing and optimization tools help businesses refine their campaigns for maximum impact. These updates provide an exciting opportunity for businesses to achieve their demand generation goals effectively.
FatCat Strategies, a leading digital marketing agency, explores the timeframe for Schema markup to impact website ranking. Schema markup, or structured data, improves the understanding of a website’s content for search engines, enhancing its display in search results — potentially leading to higher click-through rates and improved visibility. Despite not being a direct ranking factor, it plays a crucial role in SEO strategies. The time it takes for Schema markup to impact website ranking can vary due to factors like keyword competitiveness, quality of implementation and search engine crawl frequency. It’s crucial for Schema markup to be correctly implemented to expedite the ranking process.
In the ever-changing world of digital marketing, staying ahead of SEO trends is crucial for home improvement contractors looking to grow their business. With search
At Fat Cat Strategies, we’ve spent years helping home improvement contractors grow their businesses through strategic marketing. While digital marketing is often the star of
In the competitive world of home improvement, standing out from the crowd is essential, especially in digital spaces where customers search for trusted service providers
Google Ads can be a powerful lead-generation tool for home improvement contractors. However, the platform’s strict policies mean that even unintentional missteps can lead to
In the digital age, your website is one of your most important assets, especially for home improvement contractors. Unfortunately, hacked websites are a reality many
Digital marketing is essential for home improvement contractors looking to grow their businesses and generate more leads. In a recent episode of Digital Marketing for
As a home improvement contractor, reaching the point where you need outside help to scale your business is both exciting and daunting. Marketing is a
Running a home improvement business can be incredibly rewarding, but it also comes with its own set of challenges that can lead to burnout. With
On December 13, 2023 the Federal Communications Commission adopted new rules that it says are aimed at protecting American consumers from unwanted robocalls and robotexts.
(Queue all the references Skylab, killer robots and Terminator. In our humble opinion, 2023 may be the year that the sh*t started to hit the
SEO (Search Engine Optimization) and PPC (Pay-Per-Click) are like the Batman and Robin of the digital marketing world – different approaches, but both aiming to
Ever wondered what all those technical SEO terms mean? Well we made cheat sheet just for you!
In today’s digital landscape, accessibility isn’t just a buzzword; it’s a fundamental requirement for businesses to connect with all their customers, regardless of their abilities.
Below is the transcription for the Digital Marketing for Contractors Podcast: Level Up Your Contracting Business. Click this link to listen to the podcast. We enjoy this
Below is the transcription for the Digital Marketing for Contractors Podcast: What Level Is Your Contractor Business. Click this link to listen to the podcast.
In the home improvement world, you can’t find success without a healthy lead flow. But, it’s not enough to generate tons of leads each month.
Below is the transcription for the Digital Marketing for Contractors Podcast: Google Business Profile. Click this link to listen to the podcast. Today we are
Check out the transcription for the Digital Marketing for Contractors Podcast: Social Media – Why Do It? below. Click this link to listen to the
Below is the transcription for the Digital Marketing for Contractors Podcast: Digital vs Traditional Marketing. Click this link to listen to the podcast. So we
CASE STUDY: FatCat works with Express Bath to build brand awareness in a new target market. Discover the strategies FatCat implemented to help the company
CASE STUDY: FatCat works with Rufty Homes to achieve their goal of winning another BALA and receive recognition at the industry’s biggest event of the
CASE STUDY: How Geotargeted Ads Increased Leads While Lowering the Cost Per Lead for a James Hardie Siding Contractor Discover the strategies FatCat implemented to
CASE STUDY: Implementing an intentional Social Media Strategy leads to a 963% increase in social web traffic for Exterior Home Remodeler. Discover the strategies FatCat
CASE STUDY: Adjusting Google Ads According to Seasonal Keyword Searches Results in 47% More Leads for Exterior Home Remodeler. Discover the strategies FatCat implemented to
CASE STUDY: To meet the needs of the remodeling surge brought on by the COVID-19 pandemic, a bathroom remodeling client struggled to find qualified job
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