Construction PPC vs SEO: Real ROI Numbers for Contractors [2026]
Construction PPC costs can hit your wallet hard. Clicks cost between $25 to $75+ in major metropolitan areas. Your contracting business faces a crucial choice about marketing budget allocation between paid advertising and organic search, especially when you have such steep costs. PPC gives you instant visibility. SEO delivers better long-term value by a lot for […]
How PPC Has Changed for Home Improvement Contractors
Discover how PPC has evolved for home improvement contractors and learn actionable strategies to maximize ad spend and boost leads in 2025.
TV and OTT Advertising in Digital Strategies
If you’re installing top-name brands like Jacuzzi, James Hardie, or CertainTeed, then you might already have access to high-quality manufacturer leads. But are you actually using them in your marketing?
Multi-Channel Marketing: Integrating Digital Campaigns with Traditional Media
If you’re installing top-name brands like Jacuzzi, James Hardie, or CertainTeed, then you might already have access to high-quality manufacturer leads. But are you actually using them in your marketing?
Field Marketing Meets Digital: A Hybrid Approach
If you’re installing top-name brands like Jacuzzi, James Hardie, or CertainTeed, then you might already have access to high-quality manufacturer leads. But are you actually using them in your marketing?
Maximizing Manufacturer Leads Through Digital Campaigns
If you’re installing top-name brands like Jacuzzi, James Hardie, or CertainTeed, then you might already have access to high-quality manufacturer leads. But are you actually using them in your marketing?
Choosing the Right Digital Marketing Agency for Growth
In this episode, Janet and Caitlyn break down how home improvement contractors can find the right digital marketing agency to support their growth. They discuss why hiring an agency is a smart move, the must-haves to look for, the red flags to avoid, and how the right fit can transform your business. With real stories, candid advice, and actionable tips, this episode is a must-listen for any contractor ready to stop wasting money and start seeing real marketing results.
Optimizing Sales Funnels for Better Digital Conversions
In this episode, Janet and Caitlyn break down how home improvement contractors can find the right digital marketing agency to support their growth. They discuss why hiring an agency is a smart move, the must-haves to look for, the red flags to avoid, and how the right fit can transform your business. With real stories, candid advice, and actionable tips, this episode is a must-listen for any contractor ready to stop wasting money and start seeing real marketing results.
Avoiding Common PPC Pitfalls
In this episode, Janet and Caitlyn break down how home improvement contractors can find the right digital marketing agency to support their growth. They discuss why hiring an agency is a smart move, the must-haves to look for, the red flags to avoid, and how the right fit can transform your business. With real stories, candid advice, and actionable tips, this episode is a must-listen for any contractor ready to stop wasting money and start seeing real marketing results.
11 Questions Home Improvement Companies Should Ask Before Choosing a PPC Vendor
Whether you work with us or someone else, use these questions to make sure your PPC investment is setting your business up for long-term success—not a short-term headache.