One thing we’ve noticed when speaking with some of our home improvement clients is a certain reluctance to do anything with online reviews. While some

https://www.youtube.com/watch?v=teFVcyGBxEQ&feature=youtu.be Welcome back to the third entry in our “Who Owns It?” series. So far we’ve covered domains, web hosting, and social media. This time

We’re back with the second video in our “Who Owns It?” series. This time we’re talking about social media and whether or not you own

Your website is the center of your company’s digital footprint.  And your website lives at a domain (www.yourcompany.com). Do you know who owns that domain?

Have you ever clicked on a link from Google that took you to a page that offered little value? Were you forced to navigate to

Video Content 101: How to Capture Professional-Looking Footage In-House It’s no secret—video is the undisputed king of content online. Your audience doesn’t just enjoy it;

For home improvement and remodeling contractors, social media marketing can be a very effective tool. It allows you to add personality behind your brand, show

Have you ever used a Google tool and felt like it had completely changed from the last time you used it? It’s not in your

Think about the last time you searched for something on Google. It was probably no more than an hour ago. Maybe it’s even how you

Did you know that the only way you can show up ahead of other businesses in a Google search is if you have solid business

Search Engine Optimization (SEO) should be a top priority for any business looking to reach clients and customers online. Local competition is fierce, so good

With advancing technology and the ever-changing capabilities of the internet, there are endless approaches to generating leads. The most effective tactic varies from homeowner to

It can feel impossible to get more email subscribers on your website even after putting a lot of time and effort into your web development.

Home improvement companies and contractors might shy away from Instagram at first, assuming that the visual platform doesn’t fit their needs. But don’t be intimidated!

Social media can be challenging for many businesses, but Instagram is a whole other ballgame. A large number of businesses on Instagram have been struggling

You may think your website is in good shape. But if your website if more than two or three years old, it could be hurting

Geofencing is a service that’s based on a consumer’s location. When the consumer’s device enters a certain location, their device will notify them with engagement

Why Your Contractor Website Shouldn’t Focus Only on Bottom-of-Funnel Leads Too many home improvement companies fall into the trap of marketing only to the prospects