
What Should a Good Area Page Look Like for a Home Improvement Website?
If your home improvement business serves several towns or cities, you might be missing out on local leads if your website doesn’t have dedicated pages

If your home improvement business serves several towns or cities, you might be missing out on local leads if your website doesn’t have dedicated pages

In the rapid-developing landscape of online marketing, especially in the burgeoning home improvement domain, contractors are frequently faced with a pivotal decision: should they refresh

When you build a home, every detail—from the foundation to the finishing touches—matters. The same is true for your digital presence. Your website is your

If you own a home improvement company, you probably already know the usual marketing suspects — Google Ads, Facebook, maybe even Nextdoor or Instagram. But

When the phone rings, it’s rarely a “maybe.” It’s a leak, a broken AC, a storm-damaged roof, a remodel ready to start. Those callers are

Become a lead-tracking expert to optimize marketing for home improvement contractors, transforming inquiries into measurable, predictable growth.

The Challenge: Strong Services, Weak Search Presence A well-established exterior remodeling contractor based in Raleigh, North Carolina, came to us with a frustrating problem: despite

Discover why digital marketing remains essential for contractors in 2024, offering strategies for growth despite rising competition and industry shifts.

AI search boosts roofing marketing by improving visibility, leads, and efficiency. Embrace AI-SEO strategies to stay ahead in the evolving digital landscape.

The Challenge: Starting from Zero When a newly launched home safety contractor in Michigan approached us, they had a powerful mission—to help homeowners make their

The Challenge: A Website Holding the Business Back A successful exterior remodeling company in Wisconsin approached us with a common—but critical—problem: their existing website had

The Challenge: A Disjointed Online Footprint A well-established roofing contractor based in Ohio came to us facing a common—but costly—problem: a fragmented digital presence. Over

Transform your home improvement business with a well-crafted website. Enhance first impressions, boost lead generation, and elevate trust with expert web design.

If you’re running a home improvement business—whether you’re a remodeler, roofer, siding contractor, or HVAC pro—you already know the value of word-of-mouth. Satisfied customers are

Boost your home improvement business with a proven digital marketing strategy. Attract, engage, and delight homeowners for maximum lead generation.

Discover how PPC has evolved for home improvement contractors and learn actionable strategies to maximize ad spend and boost leads in 2025.

Boost your home improvement business with a smart social strategy. Partner with FatCat Strategies to transform digital presence into qualified leads and revenue.

Optimize your home improvement website with E-E-A-T content. Enhance online visibility and trust, turning real-world expertise into digital authority.

Boost your home improvement company’s online presence with AI search optimization strategies for better visibility and lead generation. Partner with FatCat Strategies.

At FatCat Strategies, we pride ourselves on being more than a digital marketing agency—we’re a growth partner. And sometimes, growth looks like grit, quick pivots,

Launching a new website? Protect your SEO rankings with expert strategies tailored for home improvement contractors. Ensure a smooth transition and boost your online presence.

In the fiercely competitive home improvement industry, many contractors focus their marketing on new leads. But your most valuable growth opportunity may already be in

Boost your lead generation with LeadChamp Sweepstakes by FatCat Strategies. Capture interest, engage potential clients, and grow your home improvement business.

For home improvement contractors, particularly those specializing in replacement services such as windows, roofing, and siding, generating and converting leads is crucial. Integrating a call

A New Era of Search Is Here Search is evolving fast—and it’s not just about Google anymore. With the rise of AI tools like ChatGPT,

Running a successful home improvement business requires more than just excellent craftsmanship and quality service. In today’s digital age, having a solid online presence is

Pay-per-click (PPC) advertising can be a game-changer for home improvement contractors, including replacement contractors specializing in products like windows, roofing, and siding. When properly executed

1. YouTube Shorts (Underutilized + Huge Potential) 2. Pinterest (Extremely underused, especially for remodeling & design) 3. Facebook (Still king—but not used strategically) 4. Instagram

As a home improvement contractor operating multiple locations, managing consistent and effective marketing efforts across all your branches is crucial for maintaining brand integrity and

As a home improvement contractor who has successfully grown your business and is now focusing on scaling and optimizing operations, community involvement can play a