Home and garden shows are a tried-and-true method for generating leads for your home improvement company. They give you the opportunity to be in a
This article shows you how to use Google Trends – a free online tool – to better understand prospects search for home improvement topics online.
Is your remodeling gallery turning your web visitors into prospects? This article walks you through key strategies you can try on your gallery pages to
Too many contractors and home improvement websites focus exclusively on the bottom of the sales funnel. Don’t let the need for short-term leads hurt your
When it comes to remodeling services like custom bathroom makeovers, high-end kitchen redesigns or large scale renovations, high-pressure sales tactics are probably not going to
We’ve worked with several home improvement companies, with specialties ranging from outdoor pool installation to bathroom remodeling. But across the board, we’ve seen one piece
You’ve certainly experienced this before: you’re surfing the internet for a new set of tools. You find the perfect one, but you’re not ready to buy
As a contractor, reviews are important to your business leads. Your website is no longer the only place that customers can go for information about
According to the Home Improvement Research Institute, women initiate 80% of all home improvement purchases. So, why do so many home improvement companies send super
Are you looking for ways to refine your contractor marketing tactics and make your paid Facebook campaigns more effective? Use Facebook’s Detailed Targeting feature to target
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